Tips for Attending a Vape Show in Europe

Are you planning to attend a vape expo in Europe? Below are various tips to consider and why most individuals turn to vape.

If you are a vape business owner, you know how vital it is to keep up with its trends, network with various experts and show off the different products you offer to your customers. Indulging in the vape world is an excellent idea since you experience various shows and conventions that provide numerous opportunities for your business. You also get to know the available competitions and learn more about the products and its constantly changing market. Various domestic vape owners are turning to Europe since it offers multiple opportunities. The vape market in Europe is not populated like the US, and you will get to stand out among various vape traders.

What to Know Before Attending a Vape Show in Europe

Below are tips to help you familiarize with the requirements of a vape show in Europe:

Be In the Know with Europe’s Vape Laws to Avoid Trouble

The vape business has constantly changing laws regarding its marketing and sale to consumers. Mead &Alice (2017) noted that, each continent has its standard regulations. For instance, the US laws on CBD products are fairly different from their European counterparts.

Choose A Popular Vape Spot

Research various European vape trends to help you know locations that will make your business boom. The most popular joints will do well for your business. Avoid spots that have strict CBD laws to avoid a difficult time trying to convince attendees to purchase your product. Choose a location that allows other consumers to buy your products online, even if they reside in other countries. An effective exhibition spot will allow you to appeal to your potential buyers and reach those who did not attend the exhibition; you could reach them online or through referrals from those who attended physically. 

Invest in Various Vape Products

Every vape show allows you to shine, so bring your most valuable vape products to the show. Selling a wide array of vape products will address the diverse consumers’ needs; everyone has unique likes.

Provide Samples to the Attendees

Bringing samples increases your sales. Think outside the box to make you stand out from the rest, by giving free samples to your potential consumers. Providing samples help consumers explore the various products you offer. If they realize your products are exceptional products, you get their loyalty. Some countries in Europe require samples to follow strict guidelines. Therefore, understand existing laws to avoid giving samples that go against regulations.

Allow Yourself to Learn

You are not there just to show off the unique products you offer. Most shows feature market experts who are generous with information that will help other business owners to grow. While there, gain much knowledge to boost your vape business. In addition, talk to other business owners to gain more experience with the global market.

Carry Along Some of Your Employees

You should bring along some of your employees to market your products to the largest number of potential buyers in the show. According to Hickner &John (2016), having extra hands help you distribute multiple samples and educate various consumers within a shorter period.

Do Not Forget to Network

Networking is crucial in a competitive market like cannabis. Networking with other business owners may help you market your products abroad. Networking could result in business collaborations to take your business to greater levels. Similarly, networking allows you to understand the legal implications of CBD in various European markets.

Polish Your Vape Knowledge

Before leaving for the show, ensure your vape knowledge is updated and robust. You can do this by knowing the latest trends and studies in the market. Customers love knowledgeable sellers who can respond to their questions about the product. Knowledge about your product makes your customers trust you, giving you a competitive edge over other businesses.

Know the Vape Trends in Europe

Various countries have different local trends. Knowing local trends helps you know which strains are popular and which ones are not.

Why Most People Are Interested in Vaping

It Is Cost-Effective

Singh et al. (2020) noted that, Vaping is cost-effective; while the prices of vaping devices vary, you generally spend less than smoking.

It Is Safer Than Smoking

According to research, vaping is ninety-five percent safer than smoking (Darabesh et al. 2009). However, studies about the long-term effects of vaping are still inconclusive. Excess consumption of CBD vapes may also irritate the lungs.

Vaping Has a Wide Range of Flavors

E-juices have various flavors to choose from. In addition, vape products are available in tobacco, dessert, mint, and fruit flavors among others.

Summary

If you are a vape owner planning to travel for a vape expo in Europe, you must familiarize yourself with several tips; have up-to-date knowledge to respond to your potential customers, familiarize yourself with Europe’s vape regulations, and choose a popular vape spot to attract various attendees. Notably, consumers from various parts of Europe have different tastes in vape products. Therefore, create a good network with other producers to not only familiarize with foreign policies on CBD but also gain essential information on consumer tastes and preferences.

References

Darabseh, M. Z., Selfe, J., Morse, C. I., &Degens, H. (2020). Is vaping better than smoking for cardiorespiratory and muscle function?. Multidisciplinary respiratory medicine, 15(1).

Hickner, J. (2016). Finally, an extra set of hands. Journal of Family Practice, 65(1), 12-13.

Mead, A. (2017). The legal status of cannabis (marijuana) and cannabidiol (CBD) under US law. Epilepsy & Behavior, 70, 288-291.

Singh, S., Windle, S. B., Filion, K. B., Thombs, B. D., O'Loughlin, J. L., Grad, R., & Eisenberg, M. J. (2020). E-cigarettes and youth: Patterns of use, potential harms, and recommendations. Preventive Medicine, 133, 106009.